The activity reinforced the hotel’s identity as a family-friendly staycation destination, strengthening emotional bonds with parents and children alike. Attendees were encouraged to share their edible creations online, sparking organic social buzz and cementing the hotel’s reputation as the venue for festive and shareable moments.
By blending hands-on entertainment with meaningful interaction, the Halloween Cookie-Making Class not only increased traffic to the hotel’s F&B outlets but also deepened loyalty among repeat guests. Marco Polo Parkside Beijing demonstrated once again that it was more than a place to stay; it was a destination where guests could connect, create, and celebrate together.
About Marco Polo Parkside, Beijing
Centrally located in the prime business district of Asian Olympic Village, the 312-room Marco Polo Parkside, Beijing is easy access to some of the city’s most vibrant and recognizable landmarks, such as the China International Convention Centre, the Olympic Park, the Bird’s Nest Stadium and the Water Cube Aquatics Centre. Accessible by a quick 25-minutes’ drive from the Beijing International Airport and Beijing International Exhibition Centre. Room categories range from Superior to the exclusive Marco Polo Presidential Suite offering a balance of contemporary flair and the technology expected of a modern business hotel. Café Marco and Lobby Lounge offer a diverse range of eateries for your culinary enjoyment. The superbly equipped fitness centre or indoor heated swimming pool with sky windows offer a peaceful escape from the hustle and bustle of the city.
About Marco Polo Hotels
Marco Polo Hotels’ premium hotels in Hong Kong SAR, Mainland China and the Philippines reflect the adventurous ethos of their namesake – Marco Polo. Located in key destinations, each property is active in their community, committed to sustainability, and a central hub for gatherings and meaningful local experiences. The brand is part of Wharf Hotels’ portfolio and a member of Global Hotel Alliance, the world’s largest alliance of independent hotel brands. Visit marcopolohotels.com, Instagram or LinkedIn.
About GHA and GHA DISCOVERY
Global Hotel Alliance (GHA) is the world’s largest alliance of independent hotel brands with 45 brands and 850+ hotels in 100 countries. Its award-winning loyalty programme—GHA DISCOVERY—provides 30 million members recognition, D$ rewards and exclusive experiences across its hotels and partners, both with and without a stay. GHA DISCOVERY generated US$2.7 billion in revenue and 11 million room nights in 2024. Through membership in GHA, brands expand their global reach, drive incremental revenue and reduce dependence on third-party channels, all while maintaining management independence and individual positioning.
For more information, visit globalhotelalliance.com or ghadiscovery.com
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